IGOO is Now Dock
The rebrand celebrates our evolution and continued commitment to helping businesses achieve online success.
After nearly 20 years in business, we’re excited to share some big news: IGOO has rebranded as Dock. This change marks a new chapter for us as we continue our journey as a full-service digital agency, helping local and national businesses achieve success online.
So, why Dock? "For us, it’s about embracing our roots and the values that drive us forward. Liverpool, our home, is a city built on strength, resilience, and innovation. Just like the docks are central to Liverpool’s history, we aim to be a digital heartbeat for our clients—offering growth, stability, and long-term success." - Dock's Managing Director, Gavin Homan.
When we started out in 2005, we were a website design agency. Over the years, we’ve grown into so much more. Today, as Dock, we’re a full-stack agency offering web development, design, and digital marketing. From our studio in the Baltic Triangle, we’ve been privileged to work with businesses across a range of sectors, delivering results that help them thrive.
We’ve had the honour of contributing to the success of incredible local brands. There’s something special about working with local businesses—it feels like a kinship, and we’re proud to see them grow and contribute to Liverpool’s economy.
As part of our rebrand, we’ve refreshed our website and visual identity, complete with a modern logo and imagery that reflect who we are today. A big part of this transformation is the launch of our Momentum Method—a structured, five-step process that keeps projects aligned with client goals while allowing us to adapt to real-time changes in the marketplace. It’s all about fostering alignment, collaboration, and open communication.
We’re also incredibly proud of the team we’ve built. With 12 full-time specialists and a network of expert developers, we’re here to help established businesses and entrepreneurs achieve sustainable online growth and deliver strong returns on investment.
This rebrand is more than just a new name—it’s a statement of who we’ve become and where we’re headed. As Jack Donnelly, our Creative Director, says: "We’re thrilled to introduce Dock to our clients, community, and prospective businesses. The name IGOO served us well, even if it wasn’t always the easiest to pronounce! But Dock is more than just a new name – it represents clarity, approachability, and our evolution as a business, and we’re all really excited about this next step in our journey."
Thank you for being part of it. Welcome to Dock.